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04-10-19

HOW DO YOU MEASURE ALIGNMENT?

How Do You Measure Alignment?A few months ago, I went to the car dealer for maintenance. As I entered the service bay, I drove over a special sensor on the ground that measured my alignment in real-time.

I was dismayed to learn that my car was out of alignment.

That’s right, the guy who was writing a book about alignment called Drive One Direction was driving a car that was out of alignment.

Imagine my shame!

I did some research and discovered that the system was made by Hunter Engineering Company in Bridgeton, Missouri (www.hunter.com). Here is what I learned:

“Hunter’s patented alignment check system is the quickest way to measure alignment angles that affect tire life. The test takes less than a minute to produce total toe and camber measurements for both axles. Results are displayed in easy-to-understand, color-coded graphics.”

Ever since that experience, I wanted to create a radically simple way for companies to measure their alignment.

During my CEO interviews, I always asked them about the importance of alignment.

“Alignment is mission-critical,” was the Number One answer.

Then, I would ask them about the old adage, “If you can’t measure it, you can’t manage it.”

Every CEO gave me the same answer, “I totally agree with that!”

Then, I would go on to say, “So, you told me that alignment was mission critical … and if you can’t measure something you can’t manage it.”

“That’s right!”

“So, how do you measure alignment?” 

At this point, there would be a long and awkward pause …

Measuring alignment is a complicated problem. We are still working on solving it. However, to get things started, we developed a simple One Question survey:

On a scale of one to ten, rate your company’s current level of strategic alignment.

  • 10 = We are like a perfectly synchronized rowing crew.
  • 1 = We are like a group of warring tribes. Civil war about to break out.

Go ahead … answer the question for your company … what’s your number? That is your Corporate Alignment Percentage™ (CAP). The survey is still under development. Who knows, perhaps it will become the Net Promoter® of alignment.

Regardless, we believe it is essential for your company to develop a way to measure alignment. There are three primary reasons.

First, strategic alignment is mission-critical. You simply cannot succeed without it. Second, strategic alignment is a leading indicator. Third, strategic alignment is EveryOne’s business. Thus, EveryOne can improve the metric.

So, how does your company measure alignment?

At SHIFTPOINTS, our mission is to help companies unleash the accelerating power of alignment. Our Acceleration IndexTM is a proprietary survey designed to assess strategic alignment. Visit https://www.shiftpoints.com/acceleration-index to learn more!