The SHIFTPOINTS Blog

BlogDo you want to unleash the accelerating power of alignment?

Sign everyone up for the SHIFTPOINTS Blog.

Every Monday morning, you will receive a short article to start the week.

You can sign up HERE and receive these articles (and more) via email.

07-23-16

WISDOM FROM MJ WIVELL, CEO OF BTI360

For some organizations, the Decide One Thing process can be very difficult.

They will often fret, “What if our One Thing is the wrong thing?”


However, once an organization has made this (One) big decision, most of the downstream decisions become very easy.  They can simply be evaluated based on their contribution to helping the organization become differentiatingly great at their One Thing.

MJ Wivell, from BTI360 said, “It was like we hit the easy button.”

The red Staples® Easy Button™ featured in their commercials has become an iconic symbol, representing the idea of finding simple solutions to complex problems.  (They even sell them in their stores or online here: http://www.staples.com/Staples-Easy-Button/product_606396.)

If your organization finds it hard to make decisions, perhaps you need to start at the beginning, and first Decide One Thing.

SHIFTPOINTS® helps companies unleash the accelerating power of alignment.

07-16-16

HOW DO YOU DIFFERENTIATE YOUR COMPANY?

Whenever I meet a new executive, I always ask the same question.

How do you differentiate your company?

In most cases, they struggle to give an answer that is clear, compelling, and truly differentiating.

Interestingly, when we ask a group of executives from the same company that question, the answers are frequently all over the map.

How can you win if everyone has a different opinion about your core differentiation?

Our new WINventory tool helps organizations build consensus around a single, unifying Differentiating Competitive Advantage.

The result? When asked about your differentiation, everyone will give the same answer.

SHIFTPOINTS® helps companies unleash the accelerating power of alignment.