---
title: THE COST OF MISALIGNMENT
description: How much value can your company recapture by improving alignment?  Improving alignment is likely the highest ROI activity you have.
image: https://www.shiftpoints.com/hubfs/rowing%20rew%20red%20circle.jpg
---

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04-17-19

## THE COST OF MISALIGNMENT

![rowing rew red circle](https://www.shiftpoints.com/hs-fs/hubfs/rowing%20rew%20red%20circle.jpg?width=1920&name=rowing%20rew%20red%20circle.jpg)The classic illustration of alignment is the rowing crew.

*But imagine an eight-person boat with only seven rowers.*

Or worse yet, imagine that one of the rowers is rowing in the opposite direction.

Misaligned crews lose the race. Misaligned companies lose millions.

In the last article, we explored the many aspects of misalignment, but how much does that misalignment cost your company?

Fortunately, you can calculate the cost of misalignment.

Let’s say your company has 1,000 employees, and your Corporate Alignment Percentage is 80 percent.

That means that 20 percent of your employees’ time and energy is wasted … which is the equivalent of 200 people lost.

You are paying for 1,000 people, but only getting the energy of 800. If your average loaded cost per person is $100,000 per year, that is the equivalent of $20 million dollars!

Now, you should do your own math.

What is your total payroll? What is your Corporate Alignment Percentage (CAP)?

How much is misalignment costing your company? Conversely, how much value can your company recapture by improving alignment?

Perhaps an illustration will help you understand the benefits of improving alignment.

A few years ago, I owned a twin turbocharged BMW.

In case you don’t have a degree in automotive engineering, let me explain how a turbocharger works.

In a normal engine, gasoline is mixed with air and is then ignited by the spark plug to produce power. This process is not 100 percent efficient, so hot gases flow out the exhaust pipes into the environment.

A turbocharger is a small device that looks like a fan. It “recycles” the hot exhaust gases and forces them back into the engine. It converts the energy that would otherwise have been wasted into additional horsepower.

Alignment is the turbocharger of organizational performance.

The ***Drive One Direction*** process “recycles” the energy that is wasted by misalignment and turns it into additional people power.

This enables you to zoom past your competition!

***My assertion is that improving alignment is likely the highest ROI activity you have.***

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